Artecnica, one of the designer companies on ElegantRoots.com, has won the Aid to Artisans’ 2009 Innovation & Visionary Design Award!

Artecnica was founded by Tahmineh Javanbakht, an Iranian-born painter and Enrico Bressan, an Italian born architect.  In its Design With Conscience line, the Los Angeles based design group enlists some of the world’s most acclaimed designers, like renowned Dutch designer Hella Jongerius, to team with artisans located with the help of Aid to Artisans to create thoughtful, meaningful works of household art that enrich and inspire everyday life.

Every Design With Conscience piece not only meets standards of design, beauty and ingenuity, but also adheres to environmental  guidelines in the materials used, the human resources contracted, the cost of transport and sustainability while ensuring the most qualified and worthy artisans are enlisted to produce inspired limited-edition objects for the home.

By working closely with local artisan communities, the Design With Conscience team encourages the survival of indigenous crafts while avoiding the mechanization of the artisan.

Elegant Roots is proud to carry Design With Conscience’s Beads & Pieces bowls, conceived by Hella Jongerius and handcrafted in Peru, providing talented artisans an alternative economic viability in a dangerous area of the world. The purchase of these unique works of art supports fair trade and the future of sustainable craft, including shared work and profit across borders, cultures, races and religions.

We offer our Congratulations to Tahmineh, Enrico and the Artecnica team for the 2009 Innovation & Visionary Design Award and for their leadership.

Find out more about Artecnica and its Beads & Pieces bowls here www.elegantroots.com/Artecnica-mid-5-p-1.html

Hasta,

Rob