The trauma of 9/11 and the focus of the camera lens unexpectedly brought Diana Renee' the clarity to search for her true passion and the courage to pursue it. The result is a business committed to giving babies the clean, natural glow of healthy skin -- Butt Naked Baby.

The Beginning

Diana Renee' was a flight attendant with American Airlines when tragedy struck on September 11, 2001. As Diana notes, that day "touched every American and irrevocably changed our way of life." After much soul searching, Diana left her 14-year airline career to spend full time in her already blossoming professional photography studio where she continued her focus on babies and children.

How did Diana leap from child photography to natural baby products? Time and again, babies came into Diana’s studio with skin doused in highly fragranced powders and lotions that created allergic reactions in both babies and photographer. A little research revealed that natural, fragrance-free baby products were difficult to find.

Diana took matters into her own hands. She decided to create a pure, natural line of products as a way to supplement her lost airline income and help babies and parents in the bargain. She conducted exhaustive research and met with doctors, chemists, herbalists, parents and designers. Eventually she hired a chemist and, "after a long haul", Diana brought this award-winning Butt Naked Baby line of pure and natural skin care products to market in 2005.

The Heart

Diana's optimistic and caring beliefs are at the core of Butt Naked Baby. Diana believes that "true happiness comes from within and finding something which brings one passion is not something everyone in life is lucky enough to find." She considers herself one of the "lucky ones." She loves creating and taking a pure and natural approach to baby products, pours her heart and soul into it and "wears it 72 hours a day."

As Diana explains, Butt Naked Baby brings new challenges every minute, but her personal reward is in knowing that she has created a natural skin care line perfectly suited for new babies being born every day. No question Diana has developed an amazing line of natural, non-synthetic products that keep both Baby's birthday suit and Mother Nature glowing.

The Highlights

In just a few short years, Butt Naked Baby has emerged as an outstanding natural baby care products company, winning the Media Gulch distinction of "Best Baby and Children's Products 2007." More hospitals, spas and fine boutiques are discovering and recommending Butt Naked Baby products every day. And with eco-friendly packaging, no animal testing, no parabens or mineral oils and a commitment to pure and natural ingredients, we think Butt Naked Baby is a winner all-around.

P.S. In case you haven't figured it out, the darling baby on the label of our featured Butt Naked Baby products is none other than Diana herself at 6 months of age!

Gifts with style and relevance from a socially responsible small business . . .